I think it is fair to say that NetApp is in a good place, they are bucking the trend and showing significant growth in both all-flash and traditional storage platforms. The question is why? I believe there are four key reasons:
Firstly, they are laser focused on software based data management solutions, whereas their competitors are either much smaller and essentially “one trick ponies” (i.e. they only have an HCI solution or an all-flash array) or they are much bigger and therefore storage is only a “small” part of what they do so there is just not the focus.
The second reason is that they now have a broad portfolio of integrated data centric solutions built on a small number of distinct platforms – competitors tend to have multiple LUN centric solutions with little or no integration between them.
The third reason is that the solutions are open – no matter your choice of hypervisor, public cloud, object store, data protection platform or automation solution NetApp fully supports them – net result no lock-in.
The fourth reason is value for money – in my view many vendors often lose sight of this, but I think much of NetApp’s success over the last few years can be attributed to their products being sensibly priced – as an example they are the price/performance all-flash leader delivering 1 million IOPS at sub-100 microsecond latency at a fantastic price point.
Above all NetApp understands how to efficiently manage data and enable their customers to leverage the public cloud.
Five years ago NetApp was all about FAS, today they have a portfolio that includes HCI & CI solutions, all-flash and hybrid SAN & NAS platforms, on-premises Object storage, cloud-integrated storage and new cloud data services and tools to help simplify the adoption of hybrid cloud.
So if you thought you knew NetApp think again, as you can see a lot has changed so this event will enable you to fully understand NetApp’s technology and get answers to many of the key questions facing IT departments today:
- How can I place my data on the most cost-effective tier?
- Do I need all-flash storage or would I be better off with hybrid?
- When it comes to storage performance what’s coming after SSDs?
- How can I easily move data between the cloud and my data centre?
- How can I increase the availability of my systems?
- I have had enough of managing LUNs is there a better option?
- Why do I need Object Storage when I have NAS?
- Are there any alternatives to Isilon for scale-out NAS?
- Should I deploy HCI, CI, Software Defined or separate storage?
- Can I use the cloud in place of tape for backup and archive data?
- What is storage integrated data protection?
- What are the best storage platforms to use with Veeam?
As an added bonus you will get the opportunity to visit the studio where the The Force Awakens, Rogue One, The Last Jedi and the soon to be released Solo: A Star Wars Story were filmed. After lunch in the Pinewood ballroom, we will return to the luxurious surroundings of the John Barry Theatre for a VIP screening of The Last Jedi – all in all a great day out for any IT professional who just happens to be a big movie fan.
SNS has worked closely with NetApp to put together an agenda that is relevant to organisations of all sizes – highlights include:
The NetApp Vision
- Using data as an organisational asset
- Hybrid cloud data centre use cases
The NetApp Solutions
- Data services to simplify the adoption of hybrid cloud
- SAN, NAS and Object storage platforms
- Introducing NetApp Hyper-Converged Infrastructure (HCI)
- Introducing NFLEX Converged Infrastructure (CI)
- Modern data management
When it comes to speakers we have an absolutely fantastic lineup:
- Matt Watts, Director of Technology & Strategy at NetApp
- Grant Caley, Chief Technologist UK & Ireland at NetApp
- Martin Warren, Cloud Solutions Marketing Manager at NetApp
- Vasilis Kapsalis, Converged/Hyper Converged Solutions Sales Manager at NetApp
- Laurence James, Alliances and Solutions Manager at NetApp
- Mike Walters, Technical Solution Architect at NetApp
If you have HCI, CI, SAN, NAS or Object storage, data protection or hybrid cloud projects then this will be a must attend event – so join us on the 24th January at Pinewood Studios for what is sure to be a great day – to find out more and register click here.